ALZHEIMER

ALZHEIMER’S DISEASE

Alzheimer’s disease is progressive degenerative disorder that attacks the brain nerve cells or neurons resulting in loss memory thinking and language skills and behavioral changes

Alzheimer’s disease is the most common form of dementia causes progressive decline in memory and other aspect of cognition.

SYMPTOM

·         Changes associated with old age

·         such as retirement

·         loss of spouse

·         declining physical health

·         feelings of worthlessness

·         and dependency put these people at risk of developing  Alzheimer depression and other mental health problems

ALZHEIMER’S DISEASE WORLDWIDE

Alzheimer’s affects 47 million people worldwide and this number will triple by 2050

The number of Americans living with Alzheimer's disease is growing — and growing fast. An estimated 5.4 million Americans of all ages have Alzheimer's disease in 2016.

·         Of the 5.4 million Americans with Alzheimer's, an estimated 5.2 million people are age 65 and older, and approximately 200,000 individuals are under age 65 (younger-onset Alzheimer's).

·         One in nine people age 65 and older has Alzheimer's disease.

·         By mid-century, someone in the United States will develop the disease every 33 seconds.

·         By 2050, the number of people age 65 and older with Alzheimer's disease may nearly triple, from 5.2 million to a projected 13.8 million

MARKET RESEARCH ACCORDING TO PAKISTAN

Currently it is estimated that 2.3 million people are affected by Alzheimer’s in Pakistan. In Pakistan it is estimated that there are around one million patients are undiagnosed. Alzheimer’s  disease in Pakistan and this may swell to 11.5 million in 2033.According to some reports in 2050 the Pakistan will become the third most populous country of the world in which this disease is more. The frequency of depression among patients of Alzheimer’s disease in Pakistan is fairly high. Depression, being a risk factor of Alzheimer’s disease should not be ignored and must be treated as early as possible

NO OF PATIENTS IN PAKISTAN

In Pakistan 2.3 million people are suffering from Alzheimer disease. In Pakistan its percentage 5-7% above age 65 and 10-15% people have age above 75 are suffering from this disease.  In Pakistan the mother of Benazir Bhutto was suffering from alzehmir.

AREA

The symptom of this disease is found on those patients that are mostly lives in urban areas due to some personal reason

STATUS/CLASS

Alzheimer Mostly occur in upper class people like celebrities politicians sportsman upper management of firm like CEO due to big loss in his business loss their memory in a difficult conditions

No of patients	377000
Area	Mostly in big cities of pakistan
Status	Upper plus upper middle
Buying ability	High income people